The Digital Transformation in Pharma
Marianne Kryhlmand, Global Brand Manager, Depression Portfolio at Lundbeck
I will be presenting at ”The digital transformation in Pharma” conference, April 13-14 in Copenhagen.
Prior to the conference I have been asked by the organizers to shed some light on our beliefs at Lundbeck regarding the digital transformation in the pharmaceutical industry.
I welcome you to comment and share your own views and I’m happy to catch up with you at the conference:
- When you look at the digital transformation across industries, where do you see Pharma on the adoption curve?
- Where do you see the biggest digital transformation happening in Pharma?
- What are the main challenges in succeeding with digital activities in Pharma?
- Where do you see the biggest wins?